Prompts and Personas book displayed in evening lightPrompts and Personas book displayed in morning light

Personas, systems, and other experiments

I write things.
I design how things speak.
Then I give the computer
ideas and see what survives.

My practice moves between language, product design, AI, music, writing and fictional systems — a way to explore people, places and possible worlds, and to make sense of a complicated, beautiful, ridiculous reality.

Selected work / 2024 — 2026

Ideas, in various states of becoming.View the archive

For work & collaboration

Something worth
making together?

Let’s talk work@callumconway.com